Friday, 11 July 2014

Case Study; Twitter

Who owns this site?

Jack Dorsey Noah Glass, Biz Stone and Evan Williams.

Do they also own any traditional media businesses?

No they don't have any traditional media businesses.

What is it's revenue?

$664 million

What is its overall worth?

$10.5 - $11 billion

Research five key facts about the institution?

-It was released in July 15th 2006
-There are currently about 110 million users on Twitter
-There are more than 50,000 third party apps for Twitter
-There are more than 600 million searches done every single day

Research three quotes with references about the institution?

-The thing I really like about Twitter is the speed with which information reaches me. You find out things from Twitter long before they're on the news. That, I think, is valuable.


-I particularly like Twitter, because it's short and can be very funny and informative. It's a little bit like having your own radio program.

Summarise two linked Wikipedia articles - 5 bullet points each

Social Networking Service:
- Service used to create an infrastructure for social networking
- Consists of a user page, a collection of social links, and additional services
- Web-based services include Facebook, Myspace, LinkedIn, and Twitter
- Presently, can be used in conjunction with education, grassroots organisation, and employment
- Issues include privacy, children safety, transparency, and online bullying

Microblogging:
- Smaller content than a blog
- Includes sites such as Twitter and Tumblr
- Sites such as Facebook and LinkedIn contain microblog services in the form of status updates
- Used as a form of real-time news delivery and as a new form of marketing
- Issues include privacy concerns as well as corporate confidentiality


List the key information provided on the company's corporate homepage?

- Welcome blurb
- Log in box
- Reg box 
- Language setting
- Information bar:
About
Help
Blog
Status
Jobs
Terms
Privacy
Cookies
Ads info
Brand
Advertise
Businesses
Media
Developers
Directory

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